With a population of more than 650 million inhabitants, 33 countries and four large trading blocks (Central America, the Andean Community, the Pacific Alliance and Mercosur), Latin America is a very attractive market for European SMEs that want to expand their sales areas, find new business opportunities or start in a growing industry, which has an abundance of public and raw material in Latin America.
In this context, protecting the brand and knowing how to manage the innovation generated is key to differentiating yourself from other competitors and doing so in a sustainable manner.
Join our webinar, organized together with State of Bavaria Office for South America and AHK -Chile, to learn about the economic challenges and opportunities that EU SMEs might find in Argentina, Chile, Colombia and Peru, as well as their particularities in terms of Intellectual Property, and learn how to make this a lucrative business tool throughout the process (from creation to sale, through production and distribution).
WHEN? 13 June 2023 | 15:00 CEST
AGENDA & REGISTRATION HERE: https://app.livestorm.co/latin-america-ip-sme-helpdesk/intellectual-property-in-south-america?type=detailed